Essentially you have 3 choices. Free service. Buy a domain, redirect it to a free site or blog. Buy domain and web hosting, maintain full control. Free Websites Wix provides a free website builder. You also get to display their (free) advertisements all over your site. Another option is to use a free blogging platform […]
Tips and Guides
Informative articles, video tutorials, and inforgraphics related to marketing, promotion, pr, websites, seo, and social media as it applies to independent musicians.
MTM Tipscast – Stop Chasing Money, Don’t Get Lost In The Smoke and Mirrors
The point of today’s Tipscast is to drive home the point that artists need to stop chasing the money. Don’t let the industry’s smoke and mirrors game distract you or get you down. I’ve been working with an artist who has been knocking on the industry’s door trying to move his career to the next […]
MTM Tipscast – Facebook Advertising, Changes and What Bands Need To Know
In this episode of Tipscast, I discuss Facebook. Specifically, advertising, marketing, and band pages. Whether you love or hate Facebook, there is no denying the true power and precision of their advertising platform. In these 10 minutes, I talk about why. Points I discuss include: Facebook advertising custom audiences algorithm changes Lead Ads (new feature) […]
MTM Tipscast – Does My Band Need A Website? – Web Hosting and Domain Names Explained
In this Tipscast I answer one of the most popular questions I have been asked over the years… Does my band need a website? The short answer is yes but what you really need is a domain name, www.yourband.com. Once you own a domain name, you can then redirect it anywhere on the web (including […]
MTM Tipscast – ReverbNation, YouTube, Facebook Ads and Publicity
In this first episode of our new podcast series, MTM Tipscast, we focus on digital marketing, social media, and the online environment for promoting music as an indie musician. Today I answer a question from an email I received. This particular songwriter/artist had moved to Nashville to pursue the dream and although was holding steady at […]
Crowdfire App Overview – Twitter and Instagram Management
In this video I show you around the dashboard of CrowdfireApp.com (formerly known as JustUnfollow). With their slick looking mobile app, Crowdfire is a powerful tool for your Twitter and Instagram account management needs. This service allows you to view users who follow you, users you follow but do not follow you back, users that unfollow […]
Hootsuite Overview – How To Connect Accounts and Schedule Updates
Hootsuite is a powerful tool for social media management giving us the ability to connect multiple social media accounts, schedule updates, monitor streams while providing insights via their internal analytics. I have been using the service for years but within the past week I have heard several people mention wanting to learn more about […]
Instagram Limits Every Musicpreneur Should Know
I’ve recently been tapping into the power of Instagram and Hashtags for promoting music. With that comes the need to know about Instagram’s limits in order to comply to their terms as well as keep your account healthy and active. The power of Instagram comes from it’s popularity, simplicity, and ease of access since it […]
Twitter Limits Every Musicpreneur Should Know
You created your Twitter account but now what? If it just sits there, what’s the point? Twitter can be a valuable tool for building a following and marketing your music and art to people around the world. In this presentation, we go over the limits Twitter has implemented in order to combat spam and rid […]
Arena.com – Fair Pay. Free Play. What is it? How does it work?
With new responsibilities in my lap as the recently named CMO of UL Sounds, we decided to dig into Arena.com to answer some questions we had about the new platform. So new, in fact, it’s still in Beta. Our questions included: What is it? How does it work? How does Arena make money in order to […]
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